Employment Hero x Leeds United
Overview
When our longstanding client Employment Hero came to us with a brief for their upcoming campaign, “All Heroes, Aren’t We?”, we knew we were going to be a part of something big.
The premise behind the campaign is to shine a light on the people behind the scenes. The small businesses, the barbers, the bakers, the individuals who keep Leeds running, but that don’t necessarily get the attention.
To launch this campaign, we worked together on a film narrated by and starring none other than club legend Lucas Radebe, showing another Leeds legend, Eddie Gray and current players Jayden Bogle, Brenden Aaronson, Ethan Ampadu and James Justin working with small businesses across the area, getting them involved in the day-to-day runnings of their operations.
For us, it was one of our biggest productions yet. We worked with the biggest crew we’ve ever had and are incredibly proud of the end result – all teams involved were fantastic to work with.
A huge thank you to everyone that made this project possible, with shout outs to the crew and teams below:
Video Production: Lester Film Co.
Film Director: Christopher Bromley
Director of Photography: Louis Jones
Sound: Soundcatchers LTD
AC: Oscar Garth
Gaffer/Spark: Pole Lighting
Mural Artists: Andy McVeigh – @BurleyBanksy, Shane Green – yorkshirecarver.com , Adam Duffield @meds_one, original artwork by Paul Trevillion @paultrevillionsportartist & reproduced by Nicolas Dixon @nicolasdixon
Client Team: Maisie Goss & Billy Burgoyne
Local Businesses: Bank Top Garage, The Old Peacock, M and D Flowers and Johnson’s of Wetherby.
We delivered
Pre-production
Filming
Editing
Post production
